Tag: DTC

Brand Awareness and Market Penetration – A Marathon, Not a Sprint 🏃‍♂️💨

January 26, 2025 cezanne General Management

In 2018, Uber cut $35M in Meta ads but lost market share to DoorDash, who built a customer-centric brand and dominated digital ads. 🚀🍔 Brand building is a marathon, not a sprint. 🏁

🌟 The Democratization of Product-Led Growth (PLG): A Product-First Revolution 🌟

January 25, 2025 cezanne DTC

Product-Led Growth (PLG) isn’t just for product teams—it’s a mindset for everyone! 🚀 Discover how democratizing PLG and adopting a product-first philosophy can transform your organization. 🌟 #PLG #GrowthStrategy